Two-wheelers and three wheeler manufacturer, TVS Motor Company, announced the one lakh sales milestone for the Radeon recently. The 110cc commuter motorcycle boasts of multiple first-in-class features and usage design, offering strength, comfort, and style without compromising on its performance. According to the company, the sales milestone is achieved within seven months of launch reflecting the motorcycle’s immense demand from the target audience across the country.
Commenting on the milestone, Aniruddha Haldar, vice president (marketing), commuter motorcycles, scooters & corporate brand, TVS Motors said, “The Radeon has been developed based on extensive customer understanding, which is deeply embedded in the motorcycle’s usage-led design. Over the past months, the model witnessed tremendous response from customers as well as received critical acclaim and multiple awards. The Radeon stood for the ‘buland’ values and ambitions of an Indian man and its start has been nothing short of that. The motorcycle, with its stylish appearance and superior handling, has significantly upped the choice available for the everyday commuters.”
The Radeon promises a sturdy and reliable experience for its customers, complete with a solid body which is complemented by a strong steel tubular chassis. The motorcycle is equipped with synchronized Braking Technology (SBT) which provides superior braking control and minimises skidding, thus ensuring the safety of the rider. The key advantage of the technology is that it reduces the braking distance and improves stability, while braking. SBT ensures that the front brake is automatically engaged whenever the rear brake is applied.
In appearance the Radeon bespeaks a unique classic look with its stylish petrol tank’s ribbed thigh pads, a chrome finished speedometer, shock absorber shroud and silencer. It houses a long-lasting 109.7cc dura- life engine, which is designed to offer an optimum combination of power and fuel economy. The motorcycle churns out 8.4 PS of power @ 7000 rpm with a torque of 8.7 Nm @5000 rpm. It comes equipped with 10-litre tank and clocks a fuel economy of 69.3 kmpl2 . With a 5-year warranty, the motorcycle is available in colour selection of white, beige, purple and black.
TVS Motor Company is the flagship company of the US $ 8.5 billion TVS Group. The company rooted in 100-year history is present in 60 countries across the world. It is the only two wheeler company to have received the prestigious Deming Prize. It is ranked No. 1 company in the J.D. Power Customer Service Satisfaction Survey for consecutive three years.