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The HTC Incredible S wasn’t love at first sight for me. That may be because it is just another ‘droid, or it is simply down to the horrible name. Nokia may bore you to death with robotic naming convention, but on the other hand, HTC blurs the line between creativity and hilarity with phones such as HTC Hero, Trophy, Rider, Flyer, Dream and Chacha. However, I can’t seem to get my hands off this phone - banal nomenclature notwithstanding. The device may not look stunning, but it blends subtlety with out-of-the-box design cues.